238 This is an exempted course under the Non-Local Higher and Professional Education (Regulation) Ordinance. 根據《非本地高等及專業教育（規管）條例》，本課程屬獲豁免課程。 It is a matter of discretion for individual employers to recognize any qualification to which this course may lead. 個別僱主可酌情決定是否承認本課程可令學員獲取的任何資格。 These are exempted courses under the Non-Local Higher and Professional Education (Regulation) Ordinance. 根據《非本地高等及專業教育（規管）條例》，這些課程屬獲豁免課程。 It is a matter of discretion for individual employers to recognize any qualification to which these courses may lead. 個別僱主可酌情決定是否承認這些課程可令學員獲取的任何資格。 The course operator is applying for exemption under the Non-local Higher and Professional Education (Regulation) Ordinance. 課程主辦人正根據《非本地高等及專業教育（規管）條例》辦理豁免註冊手續。 It is a matter of discretion for individual employers to recognize any qualification to which this course may lead. 個別僱主可酌情決定是否承認本課程可令學員獲取的任何資格。 Marketing 市場營銷學 Digital and Social Media Marketing 數碼及社交媒體推廣 Facebook Business Manager Programme Code: MKTG9207 S 2867 8313 ws.chiu@hkuspace.hku.hk This workshop is designed for people who need to manage Facebook pages. The Facebook Business Manager is the tool for setting up advertising campaigns, giving access to third parties and collaborators, and analyzing user behaviour. HK$1,800 Alumni Rate/Early Bird Rate: HK$1,600 1 day English LinkedIn Marketing Programme Code: MKTG9216 S Application Code: 2140-1080NW 2867 8313 ws.chiu@hkuspace.hku.hk This workshop covers the fundamentals to build a company’s brand in the number one social media platform for professionals - LinkedIn. The workshop is not focused on HR related matters but B2B marketing strategy, advertising, and thought leadership. HK$1,800 Alumni Rate/Early Bird Rate: HK$1,600 6 hours English Blockchain Technology for Digital Marketers Programme Code: MKTG9218 S 2867 8313 ws.chiu@hkuspace.hku.hk This workshop introduces the disruptive technology of blockchain to digital marketers. Implementing blockchain technology in marketing can provide the following value for your business and clients, including improved security and privacy, cheaper advertising, access to consumer data, and alternate payment systems. HK$1,800 Alumni Rate/Early Bird Rate: HK$1,600 6 hours Marketing Communications and Branding 營銷傳播及品牌 Master of Science in Marketing Programme Code: MK008A Edinburgh Napier University, UK Application Code: 2150-MK008A 2867 8315 msc.marketing@hkuspace.hku.hk The MSc in Marketing is a two-year part-time programme jointly offered by Edinburgh Napier University and HKU SPACE since Year 2000. The programme aimed to equip students with the knowledge and intellectual capabilities to successfully develop a career in marketing management. HK$93,500 (payable in two instalments) Application Fee: HK$200 More details 24 months to 28 months English Master of Science in Marketing with Festival and Event Management Programme Code: MK026A Edinburgh Napier University, UK Application Code: 2150-MK026A 2867 8315 msc.marketing@hkuspace.hku.hk The MSc in Marketing with Festival and Event Management is a two-year part-time programmes jointly offered by Edinburgh Napier University and HKU SPACE since Year 2010. Edinburgh Napier is based in one of the most important global destinations for tourism, festival and events. The Universitys postgraduate programmes were developed to support international tourism and event management development. The programmes aimed to equip students with the knowledge and intellectual capabilities to successfully develop a career in marketing, festival and event management. HK$93,500 (payable in two instalments) Application Fee: HK$200 24 months to 28 months English
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