251 For more and latest programme information, please visit our website 有關最新課程資訊及詳情，請瀏覽學院網站 hkuspace.hku.hk Minimum Entry Requirements 基本入學要求（P.017） Fee 學費 Duration 修業期 Medium of Instruction 教學語言 Qualifications Framework 資歷架構 Exemption 豁免 Short Course 短期課程 See legend on page 031 圖像說明於第031頁 Marketing 市場營銷學 Retail, Fashion and Luxury Brand Management 零售、時裝及奢侈品品牌管理 Executive Workshop “Art Market, Trading, and Collectibles” Programme Code: MKTG9213 S 2867 8313 ws.chiu@hkuspace.hku.hk Technology not only creates more possibilities for artists, but it also brings tremendous opportunities for the art industry including the art market. For Hong Kong, despite the challenges faced by the territory in the past two years, Hong Kong has now overtaken London as the second-biggest contemporary art auction market in the world after New York. ArtTech is therefore a blue ocean that poses great potential for Hong Kong to flourish and thrive in the global art scene. HK$4,200 Group Rate: HK$3,600 (Group of 2 or above) 9 hours 行政人員證書《珠寶營銷》 課程編號：EP127A 2867 8313 ws.chiu@hkuspace.hku.hk 本課程旨在教授學員珠寶行業的專業營銷理論及實踐知識。課程內容包括寶石學， 行業宏觀營商環境，奢侈品消費者行為學，客戶關係管理，品牌策略，及商業運營 分析。 HK$7,300 早鳥優惠/二人同行優惠：HK$7,000 報名費用：HK$150 2個月 Certificate for Module (Fashion Retail Buying) Programme Code: MK077A 2867 8313 ws.chiu@hkuspace.hku.hk This programme aims to enhance the skills for those working in the fashion industry in the areas of retailing, buying and/or merchandising. Participants will learn the structure of the global fashion market, trend research, buying functions, range planning, sales analysis and profit management. HK$6,500 Application Fee: HK$150 30 hours Level 5 (Reg. No.: 21/000098/L5) Validity Period: 01 Feb 2021 - on-going
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